Big Hit Entertainment solo Artist Lim Jeong-hee
Kpop solo artist Lim Jeong-hee (임정희) released the single Luv is (러브 이즈) August 7th, 2013. This song is another in a long list of releases this year that are moving away from the popular but simple pop sound. Luv is features strong vocals and a smooth rap solo by Baechigi. The rap ads a nice element to the overall feel of the song.
This song marks the first release from Lim Jeong-hee in over 2 years but it is a strong comeback single. She debuted under JYP Entertainment in 2005 but moved to Big Hit Entertainment in 2012. She has released 3 albums, 2 mini-albums, 4 singles, and 1 OST since her debut.
What do you think of her vocal style in this song? Do you like the rap solo or wish the song didn’t have it?